Brendon Connelly, the Slacker Manager, reminds us in his post that keeping your perspective on the mindset of those around you is smart advice for marketers--or anyone for that matter.
At Beloit College, they prepare a "Mindset List" for each incoming class of Freshmen. The class of 2009 Mindset List has 75 items on it.
Here are some of the interesting items from the mindset of this year's Freshmen:
- Boston has been working on the "The Big Dig" all their lives.
- Iran and Iraq have never been at war with each other.
- Jimmy Swaggart and Jim Bakker have never preached on television.
- Aretha Franklin has always been in the Rock and Roll Hall of Fame.
- The Starship Enterprise has always looked dated.
Great post, Brendon. Thanks.
Comments